Jul

21

What’s new? Top social media stories

Tweet  This week’s top stories aggregates the results and effects of recent updates to some social media platforms and services – or the continuous battle of giants, between Google vs Amazon and Facebook’s Instagram vs Twitter’s Vine. On a different note, a new Dutch study has shown us that you really are what you tweet. [...]

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Jul

16

WHAT’S NEW? TOP SOCIAL MEDIA STORIES

Tweet  One of this week’s top stories reminds us that social media is much more than just a commercial channel through which people do businesses. Obviously it plays a role in helping people to sell and buy goods, from clothing to properties. But creative ideas combined with human connections made through social platforms can also [...]

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Jul

10

Top 5 social media practices for property developers and agents

Tweet  Zoopla has recently launched its Zoopla Property Power 100, a leaderboard for the most influential UK estate agents in social media. SoMazi would like to point out some “behind-the-chart” best practices for estate agents and property developers – or any business really – to ensure you’re using your social channels effectively. Are you engaging [...]

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Jul

07

What’s new? Top social media stories

Tweet  This week’s coverage centres on the major impact brand advocacy can exercise on different areas of business. From the first steps of growing your social media fanbase to getting your loyal fans to put your name at the top of trending topics is a long journey – but not an impossible one.  You need [...]

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Jun

16

What’s new? Top social media stories

TweetThis week most of our top stories discuss how to best market your brand across social media platforms. The value of an online presence is obvious (when done right), but companies are still unsure of how to engage with followers. It’s also great to learn more about the  update from Apple: IOS 7, said to [...]

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May

26

What’s new? Top social media stories

Tweet  This week, most of our Top Stories focus around the new online marketing and promotions framework and how the big social networks, such as Facebook, Google+ and Twitter are facing competition from regional counterparts and by mobile apps.     Twitter adds cards to help brands register emails Twitter just launched a new business-friendly [...]

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May

19

What’s new? Top social media stories

Tweet  Expectations and surprise figure in this week’s most-read stories.  As with any communications platform, social media channel operators need to identify what participants want.  However, delivering “surprise & delight” requires understanding what they really want but weren’t aware of. ESPN, Twitter Expand Tie-Up ESPN and Twitter have announced a major expansion of their collaboration [...]

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May

07

#danceponydance and #shipmypants

Tweet The magic behind social media viral adverts. Two really notable online marketing campaigns went viral last month: 1.  #danceponydance First we have the  #danceponydance campaign from UK mobile phone operator Three. This campaign generated some interesting social media activities. #danceponydance campaign statistics -    6,486,046 views on youtube -    over 23,000 Facebook shares and likes [...]

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Apr

25

#Engage2013

Tweet  This week saw some additional variety in our fast-paced agency life through #Engage2013, a conference organised by Socialbakers at the London Hilton Metropole. Socialbakers have worked hard for their success since their founding in 2008, when the company was set up by a pack of young entrepeneurs in the Czech Republic. Now with over [...]

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Apr

14

What’s new? Top social media stories

TweetIt’s been an innovative week for social media channels Facebook and Twitter: keeping up with the growing needs of companies to create a social media presence. eBay have shown how best to harness the power of social  through their increasingly popular Facebook page. Facebook are now introducing hashtags, showing how vital it is for businesses [...]

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